The traceability trend: Why your competition – not just the FDA – is pushing for traceability now

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The FDA’s rule is complex, as is the data requirement, but the nation’s top grocery retailers and wholesalers are taking traceability a step further, requiring more data for more foods in less time when compared to the FDA. Now, the industry’s trend toward traceability is driven just as much by the competition as it is by the legal and regulatory threats presented by the FDA law.

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