Presenter: Cathy Shifflett, founder of CHS Enterprises and FMI Emerge mentor
Every CPG company desires a trade plan that will boost revenue and increase market share, and is tailored to meet a retailer’s needs. Join ReposiTrak and partner FMI Emerge in a conversation with FMI Emerge mentor Cathy Shifflett. Cathy is the founder of CHS Enterprises and will dive into proven strategies to help you successfully scale your distribution and improve your business processes.
Gain insights into:
- How to determine the right retail alignment for your brand
- Understanding options and strategies for promotion and pricing
- Knowing what questions to ask retailers when building your trade plan